I was passed this great graphic today by designer Tim Delger. His well laid out piece is not only funny but pretty damned accurate as a state of the union for design trends. There are currently some very successful brands that have essential followed this formula for their branding.
I have no problem with these type of logo’s style. I really like Tim’s graphic and layout, as well as his example logo. I will say, I think Tim did his work, scaring me as a designer. I will now, more than before, stir clean of this vintage, nostalgic branding direction while thumbnailing in the future. See it full size here.